Paid Ads for Healthcare Practices That Need More Patients
Growing a healthcare practice through paid ads is not the same as running ads for any other vertical. Platform policies are stricter, the patient decision cycle is longer, and the wrong tracking setup creates compliance exposure from day one. We manage paid ads for urgent care centers, dental clinics, mental health, chiropractic, dermatology, med spas, orthopedics, plastic surgery, telehealth, and multi-location groups.
How We Run Ad Campaigns for Healthcare Practices
What You Get With PPC Mates
Google Search Ads for Healthcare
High-intent search campaigns targeting patients actively looking for your specialty. Structured to comply with Google's healthcare and medicines advertising policies.
Meta Ads for Patient Acquisition
Social campaigns that reach new patients without relying on health-condition based targeting. Built within Meta's sensitive category advertising requirements.
HIPAA-Aware Conversion Tracking
Tracking set up to measure calls, form fills, and bookings without passing patient information to Google or Meta ad platforms.
Specialty-Specific Ad Copy
Copy written for the way patients search for care. Language that matches your specialty, passes platform review, and speaks to what patients actually want to know before booking.
Landing Page Guidance
We review your pages and flag what is hurting consultation bookings. Ad-to-page alignment matters more in healthcare because patients compare providers before they call.
Ongoing Account Management
Your account is managed by specialists who understand healthcare advertising restrictions, not a generalist running it alongside unrelated verticals.
Where Most Agencies Get Healthcare Ads Wrong
Healthcare is a regulated advertising category on every major platform. Google restricts personalized targeting based on health conditions and applies stricter review to certain specialties. Meta requires special ad category setup for specific healthcare services and prohibits custom audience targeting that uses health-related data. Standard pixel tracking can also inadvertently pass protected health information to ad platforms. Most agencies discover these restrictions after they have already made the mistakes. We account for them before the first campaign goes live.
We work with urgent care centers, dental practices, mental health providers, chiropractic and physical therapy clinics, dermatology and medical spas, orthopedic groups, plastic surgery practices, telehealth platforms, and multi-location healthcare clinics.
- No patient data sent to Google or Meta ad platforms
- Campaigns built within platform healthcare policy restrictions
- Ad copy reviewed for regulated health claims before launch
- Conversion tracking that measures outcomes without exposing PHI
Running Ads for Your Healthcare Practice?
We will review your current setup and identify where spend is being wasted, where compliance gaps exist, and what a high-performing campaign structure looks like for your practice. No sales pitch. Just a clear read of what is actually happening.